Insights & Stories

Behind the lens.

Stories, insights, and lessons from our journey creating cinematic content that drives real results.

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March 20, 2026

How a Simple Walkthrough Video Helped Close a $65M Real Estate Deal in Edmonton

We filmed a property walkthrough for Connect Centre in Edmonton's Ice District. The building sold for $65.25M. Here's what that taught us about real estate video.

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March 9, 2026

How Alberta Construction Companies Use Visual Content to Win More Bids

The thick binder and the firm handshake used to be enough. Not anymore. In Alberta's construction market, your bid needs more than good numbers — it needs visual proof.

March 4, 2026

How We Started Using OpenClaw for Lead Gen and Why I Wish We'd Done It Sooner

A real-world account of how one Edmonton video production company used the open-source AI tool OpenClaw to automate lead research, reclaim 10-15 hours a week, and boost revenue by 40%.

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